The Economist Archives - Press Gazette https://pressgazette.co.uk/subject/the-economist/ The Future of Media Wed, 23 Sep 2026 10:42:37 +0000 en-US hourly 1 https://wordpress.org/?v=7.0.2 https://pressgazette.co.uk/wp-content/uploads/sites/7/2022/09/cropped-Press-Gazette_favicon-32x32.jpg The Economist Archives - Press Gazette https://pressgazette.co.uk/subject/the-economist/ 32 32 Economist video strategy: ‘We did 50 pilot shows before launching Insider’ https://pressgazette.co.uk/publishers/broadcast/economist-video-strategy/ Wed, 23 Sep 2026 10:41:11 +0000 https://pressgazette.co.uk/?p=257219 Andrew Palmer, executive editor of The Economist, speaking at Press Gazette's Future of Media Technology Conference

Executive editor Andrew Palmer on how brand is putting text-based journalists on screen.

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The Economist recorded 50 pilot shows ahead of the launch of its premium video and newsletter strand Insider, executive editor Andrew Palmer has revealed as he spoke about the brand’s video strategy.

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Economist video strategy: Publisher recorded 50 pilot shows Economist video strategy: Publisher recorded 50 pilot shows ahead of the launch of its premium video and newsletter strand Insider. Future of Media Technology Conference,The Economist,economist video strategy Screenshot2026-09-17165512 Economist Insider landing page on 17 September 2026
Revealed: Future of Media Awards 2026 winners https://pressgazette.co.uk/news/revealed-future-of-media-awards-2026-winners/ Thu, 10 Sep 2026 20:45:13 +0000 https://pressgazette.co.uk/?p=256746 The team from The Times picking up the Website of the Year (National/International) award at the Future of Media Awards 2026 from freelance journalist Rob Waugh (far left) and host Robin Morgan (far right)

The Times and Belfast Telegraph named national and regional websites of the year.

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The Times and The Belfast Telegraph were named winners of the national and regional websites of the year at Press Gazette’s Future of Media Awards 2026.

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Revealed: Future of Media Awards 2026 winners - Press Gazette The Times and The Belfast Telegraph were named winners of the national and regional websites of the year at the Future of Media Awards 2026. BBC,Belfast Telegraph,Daily Mail,Future of Media Awards,Guardian News and Media,Irish News,Nottingham Post,Politico,pwfree,Reach,Sky News,The Economist,The i,The Times,future of media awards 2026 winners skynewsapp Two screenshots from the Sky News app: the homepage and the 'listen' tab economistiranwar Screenshot of the top of The Economist's 'The Iran war has entered a new phase' mylondon Screenshot of top of MyLondon's Broken Homes piece 54827169780_558e3613cd_k Exterior of the Politico Pub at the Labour Party Conference 2025. Picture: Politico Screenshot2026-09-04175256 Homepage for all Nottingham Post coverage of the Nottingham attacks inquiry ipaperpoliticsunwrapped Top of 4 September edition of The i Paper's Politics Unwrapped ird4s Democracy for Sale irishnewssub The Irish News digital subscription sign-up page Screenshot2026-09-09171927 Electrifying.com homepage screenshot on 9 September 2026 beltel Belfast Telegraph homepage on 7 September 2026 thetimes The Times homepage on 7 September 2026 tickaroo1 ASV24164 Mail Online Deep Dive team, including Harry Lewis-Irlam (front) and Stephen Matthews (third from right), picking up the Innovation of the Year award at the British Journalism Awards 2024. Picture: ASV Photography/Press Gazette theeconomist The Economist homepage on 7 September 2026
Subscriber retention mastery: Tips for publishers from The Economist https://pressgazette.co.uk/publishers/digital-journalism/subscriber-retention-mastery-tips-for-publishers-from-the-economist/ Tue, 18 Aug 2026 08:53:31 +0000 https://pressgazette.co.uk/?p=255844 Nada Arnot, executive VP for marketing at The Economist

The Economist has a 93% subscription retention rate on its B2B offering.

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Publishers should focus on the quality of engagement over driving volume in order to improve subscriber retention, according to The Economist.

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economistinsider Economist Insider landing page on the Economist website EconomistPlay Economist Play was launched in July 2025. Picture: The Economist / Youtube
‘Travesty’ if publishers don’t take up chance to opt out of Google AI Overviews https://pressgazette.co.uk/press-gazette-events/travesty-if-publishers-dont-take-up-chance-to-opt-out-of-google-ai-overviews/ Wed, 08 Jul 2026 14:40:09 +0000 https://pressgazette.co.uk/?p=254508 Four men sit on stools in front of Press Gazette AI Summit logo on screen behind them. From left to right: Lord Ed Vaizey, Prorata senior strategy adviser Eugene Huang, Owen Meredith, managing director of public policy at Daily Mail, and Josh Muncke, VP of generative AI at The Economist

New Google deals mean publishers can't opt out of AI indexing.

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Publishers have been urged to experiment with AI controls in the aftermath of the UK competition watchdog’s new rules for Google.

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Premium video has boosted subscriber retention for The Economist https://pressgazette.co.uk/paywalls/economist-insider-retention/ Thu, 18 Jun 2026 10:52:09 +0000 https://pressgazette.co.uk/?p=253733 Economist Insider landing page on the Economist website, leading with video headline 'How to re-route the AI race'

Subscriber perk Economist Insider helping to lower churn.

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The launch of The Economist’s premium video strand Insider last year has led to a “significant improvement” in subscriber retention.

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Economist president Luke Bradley-Jones to become group CEO https://pressgazette.co.uk/the-wire/media-jobs-uk-news/economist-ceo-lara-boro-luke-bradley-jones/ Wed, 27 May 2026 10:21:19 +0000 https://pressgazette.co.uk/?p=253083 Luke Bradley-Jones, president of The Economist, speaking on stage holding a microphone

Lara Boro steps down after seven years leading The Economist Group.

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The Economist president Luke Bradley-Jones will become group chief executive as Lara Boro steps down after seven years.

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News booms on Youtube: BBC goes top as leading publishers grow 16% https://pressgazette.co.uk/social_media/biggest-news-publishers-youtube/ Tue, 28 Apr 2026 10:01:25 +0000 https://pressgazette.co.uk/?p=251987 News page on Youtube, 27 April 2026.

Ranking of all English-language publishers on Youtube with more than one million subscribers.

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The most-subscribed English-language news publishers on Youtube grew their subscriber base by an average of 16% over the past 15 months, Press Gazette analysis shows.

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At least 62 English language news publishers now have 100k+ online subs https://pressgazette.co.uk/paywalls/biggest-subscription-news-websites-2026/ Thu, 12 Mar 2026 08:56:32 +0000 https://pressgazette.co.uk/?p=249510 The New York Times building, which has reported in its 2024 annual report that at least one-third of its subscribers do not subscribe to its news product

Exclusive new 100k Club ranking of top paid-for online news publishers.

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New entrants on Press Gazette’s 100k Club ranking of the biggest subscription news websites in the world include in 2026 include The Irish Times Group, Goalhanger and the Atlanta Journal-Constitution.

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The UK’s biggest news media companies: New top 50 ranking by revenue https://pressgazette.co.uk/media_business/top-50-uk-news-media-companies-2026-ranking/ Thu, 05 Mar 2026 10:27:53 +0000 https://pressgazette.co.uk/?p=247961 Top four media companies in UK by revenue. RELX Group (picture: Igor Golovniov, Shutterstock), BBC (Chris Dorney, Shutterstock), Informa (Igor Golovniov/SOPA Images/LightRocket via Getty Images), ITV (Piotr Swat, Shutterstock).

Just over half of UK's biggest media companies grew turnover year on year.

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The top three news media companies in the UK by revenue saw turnover increase in their latest full-year accounts, Press Gazette’s latest top 50 ranking shows.

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New subs technology helps Spectator reach 198-year sales high https://pressgazette.co.uk/media-audience-and-business-data/media_metrics/new-subs-technology-helps-spectator-reach-198-year-sales-high/ Thu, 19 Feb 2026 08:27:37 +0000 https://pressgazette.co.uk/?p=249192 Spectator front page

Full breakdown of UK current affairs magazine sales for 2025.

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The Spectator was the only current affairs magazine audited by ABC to grow both print and digital sales in 2025 – rising to the highest total sale in its 198-year history.

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